Prime Early Access Sale
Insight
With exclusive deals before anyone else, the Prime Early Access Sale will have Prime members feeling like a big deal.
Idea
We visualise the feeling of being a big deal by borrowing from the world of celebrity media. Our Prime members will be chased by paparazzi, interviewed on podcasts, surrounded by hoards of screaming fans, etc.
TV
Paid Social
Radio
Influencer
Paid Social
Design